Printful and Printify Merge to Drive Global E-commerce Growth

The merger of Printful and Printify aims to enhance product offerings and global market reach

In a major move for the e-commerce industry, Printful and Printify, two leading platforms in the on-demand production and fulfillment space, have announced a merger. This strategic alliance promises to create new opportunities for both companies, enabling them to scale their offerings globally while enhancing their services to millions of customers. The merger is expected to reshape the landscape of e-commerce businesses by providing a wider range of products, better fulfillment solutions, and expanding the platforms' geographic reach.

A Partnership Rooted in Innovation and Complementary Strengths

The merger of Printful and Printify comes after a period of fruitful collaboration and mutual respect between the two companies. Both have been pioneers in the print-on-demand space, offering flexible and efficient solutions to entrepreneurs and large companies alike. The move will see the two firms join forces as equal partners, combining their technology and resources to drive growth and innovation in the industry.

“Printify is a business we have long respected, and we believe there is a natural fit between the two companies,” said Alex Saltonstall, CEO of Printful. “Our cultures align closely, and the more we discussed, the clearer it became that our businesses complement each other in ways that will benefit our customers and the wider e-commerce ecosystem.”

The merger will combine Printful’s in-house production capabilities with Printify’s extensive network of over 85 third-party production partners. By leveraging both platforms’ strengths, the new entity will be able to offer an expanded selection of products and services, provide broader geographic reach, and improve fulfillment efficiency for a wide range of customers—from small entrepreneurs to large global enterprises.

Serving a Diverse and Expanding Client Base

Both companies have built impressive client portfolios, serving hundreds of thousands of customers globally. These range from small business owners operating side hustles to some of the world’s biggest entertainment companies that use customized products to engage their audiences. The merger will provide these e-commerce sellers with more options to grow their businesses, including access to new markets and cutting-edge fulfillment solutions.

“Our combined company will give our merchants more—more top-quality products, more places to sell, and more innovative solutions,” explained Anastasija Oļeiņika, CEO of Printify. “We will be able to offer even more development opportunities for our teams and help crystallize Latvia’s position as a leading tech hub in the region.”

The merger also promises to deliver significant benefits to the teams at both companies, with shared expertise and talent pools offering fresh opportunities for growth and development.

Strengthening Riga’s Position as a Tech Hub

The merger holds particular significance for Latvia, where both Printful and Printify are headquartered. With the combined strength of both companies, Riga is poised to emerge as a global leader in the print-on-demand sector, further cementing its role as a prominent tech and innovation hub.

Lauris Liberts, co-founder and Chairman of Printful, commented, “Printful has been on an exciting journey for over ten years now, and this merger with Printify marks an exciting new stage for us. This partnership not only positions us at the forefront of the industry but also boosts Riga’s status as a major destination for tech innovation.”

This development is also expected to create new jobs, attract talent from across Europe, and contribute to the growth of Latvia’s tech ecosystem.

A Commitment to Sustainability and Growth

Beyond the immediate business benefits, the merger represents a commitment to sustainability. By combining their resources, Printful and Printify aim to reduce the environmental impact of overproduction by promoting efficient, on-demand manufacturing. The companies are also focused on helping their customers grow their businesses sustainably, offering solutions that align with eco-friendly production practices.

“This merger allows us to leverage the best of both worlds—Printful’s in-house production and Printify’s third-party partnerships—enabling us to scale while reducing waste,” said Jānis Berdigans, Founder and Executive Chairman of Printify. “Together, we can offer even more options for merchants, all while supporting environmentally responsible business practices.”

The merger of Printful and Printify is a significant development in the world of e-commerce, one that promises to create a more robust, efficient, and sustainable business model for entrepreneurs, businesses, and consumers alike. By combining their technological capabilities, production networks, and expertise, the two companies are set to offer an even more competitive and comprehensive set of services to customers worldwide. As the merger progresses, customers can expect to see new offerings, enhanced fulfillment solutions, and expanded opportunities for growth across the globe.

This merger represents a critical milestone for both companies and the on-demand production sector as a whole, positioning them to drive forward the next wave of innovation and growth in the global e-commerce market.